The Black Princess project is rooted in a legacy of tradition. Originally founded in 1882 as the “Fábrica de Cerveja Princeza Imperial” by Emperor D. Pedro II in the heart of Serra Fluminense, the brand came to life in 1906 with the launch of its first dark beer, a Dark American Lager that became a symbol of sophistication.

Our goal was to translate this historical richness into a modern visual language while preserving its classic soul. Each label tells a unique story, inspired by the steampunk universe, filled with distinctive characters and intricate graphic elements that build an emotional connection with the audience.

The 3D modeling, crafted by Bruno Bruschi, played a vital role in bringing this universe to life. With meticulous attention to embossing, textures and finishes, the work delivers a tactile realism that makes each bottle feel tangible. The result is a collectible product line that stands out on the shelf and reinforces the brand’s premium positioning.

PROJECT

3D Packaging and Visualization

CLIENT

Black Princess

DATE

Ago 2023

3D ARTIST

Bruno Bruschi

MOTION DESIGNER

Stephen Philipe Bellotto

AGENCY

GoldWolf