This branding project was developed for Selectu, a high-end furniture manufacturer in Portugal. Created by Stephen Bellotto in partnership with Redbox, it involved the complete design of the brand and visual identity, as well as the full development of the website.
We opted for a palette of blue and beige tones, combined with a classic serif typeface, conveying elegance and timelessness. The images were carefully planned and produced to communicate exclusivity, luxury, and sophistication, reinforcing the brand’s premium positioning in the market.